What to expect
at CreatorIQ Connect Europe 

Join PIMS for a fun, hands-on workshop where your team will design custom mailers that deliver unforgettable unboxing moments for influencers. Get ready to think outside the box, as a memorable unboxing experience drives brand loyalty, advocacy, and repeat business.

Creators aren’t just following culture—they’re shaping it. From setting trends to driving social movements, they define what’s cool and relevant, with a keen sense for what resonates with their audiences. In this session, experts from YouGov, top agencies, and leading creators explore the trends that are currently taking social media by storm, before sharing their predictions for what’s coming up next. Learn how creator partnerships can help your brand anticipate and participate in these trends to stay ahead of the curve, all while striking the perfect balance between relevance and authenticity.

Join PIMS for a fun, hands-on workshop where your team will design custom mailers that deliver unforgettable unboxing moments for influencers. Get ready to think outside the box, as a memorable unboxing experience drives brand loyalty, advocacy, and repeat business.

In this digital-first world, winning luxury brands are leaning into creators to communicate their heritage and engage new audiences. In this session, industry leaders explore how luxury and legacy brands can navigate the evolving landscape—blending tradition with innovation, maintaining brand integrity across new platforms and trends, and selecting creators whose values align with their own. Discover how authentic storytelling, strategic creator partnerships, and digital adaptation are shaping the future of luxury.

AI has the power to revolutionise creator marketing—but the key to success lies in using it to enhance, not replace, the  human connections at the core of successful creator partnerships. In this session, industry experts share actionable strategies for integrating AI into workflows to give you more time to focus on what really matters: building relationships. Learn how to balance automation and human creativity to streamline processes, supercharge decision-making, and scale campaigns efficiently—while keeping authentic relationships at the heart of your strategies. 

Join PIMS for a fun, hands-on workshop where your team will design custom mailers that deliver unforgettable unboxing moments for influencers. Get ready to think outside the box, as a memorable unboxing experience drives brand loyalty, advocacy, and repeat business.

Join PIMS for a fun, hands-on workshop where your team will design custom mailers that deliver unforgettable unboxing moments for influencers. Get ready to think outside the box, as a memorable unboxing experience drives brand loyalty, advocacy, and repeat business.

Join PIMS for a fun, hands-on workshop where your team will design custom mailers that deliver unforgettable unboxing moments for influencers. Get ready to think outside the box, as a memorable unboxing experience drives brand loyalty, advocacy, and repeat business.

Let’s face it: everyone loves beauty. But what beauty means in, say, Dubai may be very different from what it means in Dublin—and for brands operating across EMEA, understanding these cultural nuances is key to building relevance and connection with consumers. In this session, moderated by CEW’s Sallie Berkerey, leaders from top beauty brands share how they’re leveraging creators to accelerate go-to-market strategies and craft campaigns that resonate with local audiences. You'll also hear how beauty brands maintain their distinct identity within larger parent companies, and how those highly-matrixed corporations effectively share insights across brands and markets to stay aligned, agile, and impactful. 

This panel brings together experts from Nestlé, Estée Lauder, and "that guy with the viral duck!" to explore key strategies in influencer marketing. The panelists will cover the importance of building long-term partnerships, balancing brand compliance with creativity, and fostering authenticity. Gain valuable insights into creating meaningful and effective collaborations in today’s creator economy.

Join PIMS for a fun, hands-on workshop where your team will design custom mailers that deliver unforgettable unboxing moments for influencers. Get ready to think outside the box, as a memorable unboxing experience drives brand loyalty, advocacy, and repeat business.

In a crowded marketplace, indie brands are making waves by embracing bold, creator-driven strategies. With agility, creativity, and authenticity as their superpowers, these up-and-coming brands are leveraging creators to cut through the noise, carve out unique niches, and connect with passionate audiences. This session explores how indie brands maximise ROI with limited budgets, move quickly to outsize impact, and build powerful communities through meaningful partnerships with brand-aligned creators. Discover how authentic storytelling, flexibility, and innovation set these brands apart from larger competitors—and what big brands can learn from their approach.

Streaming and social platforms have redefined the way audiences engage with content by placing creators at the heart of media and entertainment. How are studios, networks, and brands adapting to this shift? Join leaders from Paramount Global and Amazon Studios as they explore how creator-driven marketing is shaping fan communities, driving content discovery, and redefining entertainment in the digital age. From leveraging creators as tastemakers and distributors to using social listening for real-time insights, this session uncovers the strategies keeping media and entertainment brands ahead of the curve.